Lead with Love® Podcast

Creativity. Business. Life.

Growing an Anti-Hustle Business Takes Practice

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What do you need to sustain you? In today’s Lead with Love episode, we explore vulnerability, sustainability, and how building an anti-hustle business takes practice. We also talk about the value of prioritizing in-person connections to build your community even if you have a full schedule. 

In today’s conversation, I get cozy with Nikki Groom who is on a mission to help rising women leaders recognize their worthiness, own their power, and amplify their impact – without checking their integrity at the door.

Nikki is the author of A Power of Your Own: How to Ignite Your Potential, Uncover Your Purpose, and Blaze Your Own Trail in Life and Business. She’s also a business, brand and marketing strategist, the creator of the Movement Makers Mastermind, the host of the Movement Makers podcast (which I’ve had the honor of being on as a guest – I’ll link to it in the show notes at jadahsellner.com/podcast), and the Founder of The 100 Stories Worth Telling Project, and acts as an adviser for social entrepreneurs and enterprises. 

“I always talk about being in business with yourself as an evolution, and so just as your business evolves, you are evolving at the center of it.”

NIKKI GROOM

What you'll hear (and don't want to miss!)

  • How you can prioritize making in-person connections to build your community even with a full schedule  [8:42]
  • A specific time in Nikki’s business when a single personal encounter led her to a big win [13:57]
  • Thoughts on the vulnerability and what it takes to truly let people into your life  [17:12]
  • What part of She Builds impacted and resonated the most with Nikki as a beta reader of the book [20:17]
  • A closer look at Chapter 5, Reclaiming Your Time and Energy, and how Nikki implemented these strategies and concepts into her own business [24:31]
  • What Nikki is being mindful of right now and how she is putting herself in the center of what Leading with Love means to her [34:19]

Resources + links mentioned:

» Nikki’s Website

» Connect with Nikki on InstagramFacebook & Twitter

» Nikki’s Movement Makers Podcast & Jadah’s Appearance on the Show

» Nikki's Book, A Power of Your Own: How to Ignite Your Potential, Uncover Your Purpose, and Blaze Your Own Trail in Life and Business

» Loving the Process, Not the Product with Jonathan Fields (Lead with Love #102)

» Permission to Glow: A Spiritual Guide to Epic Leadership by Kristoffer Carter

» Jadah's new book She Builds: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life

Key Quotes:

  • “I’m actually an introvert, which usually surprises people and they don’t want to believe that about me, but when I am with the right people, it energizes me and fills me up. Oftentimes, it is those people where you can dive straight into the really deep conversations and get into the real meaningful stuff.” [Nikki, 9:30]
  • “I always go into these types of conversations with a high intention, low attachment mindset, so I’m always open to the opportunities that might unfold. I have had single conversations on lunch dates that have led to my best months ever and the most incredible long-term client relationships and referral partnerships, so sometimes it can just be one conversation.”[Nikki, 12:58]
  • Growing an anti-hustle business is not always easy, and it is something we have to keep coming back to and we have to keep practicing.” [Nikki, 21:42]
  • “I always talk about being in business with yourself as an evolution, and so just as your business evolves, you are evolving at the center of it.” [Nikki, 30:19]
  • “[It’s] just being really mindful of what I need and what’s going to keep me going, because a business with you at its core is going to need to be sustainable, so what do you need to sustain you?” [Nikki, 34:01]

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