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How to define “Enough”

Do you know your Enough Number

It’s the number you need to fund your life and business.

It’s the process I use to throttle my ambition and sustain my pace. When I know my Enough Number, I don’t have to hustle just for the sake of hustling. 

Last week in She Builds Collective, my mastermind and mentorship program for entrepreneurs, my clients looked at their bank statements and calculated what’s enough in 2024. Once they clarified their enough number they created their Revenue Maps. All of this is in chapter 2 of She Builds, but I'd love to share with you the steps below along with a new podcast episode.  

STEP ONE: What is it?

Your enough number is the amount your business needs to earn each year to support the life you want to be living. To determine what that number is, consider these questions.

  • How much do you want to make?
  • What do you truly need to thrive?

STEP TWO: Remember

The number in your bank account does not determine your self-worth. You need to earn an income to afford the necessities of life, but constantly chasing more money can lead to an empty feeling alongside the accomplishment. Instead, you can simultaneously meet your needs and be rich in abundant time and energy.

STEP THREE: Let’s calculate!

Look at your fixed and variable expenses (mortgage/rent, utilities, insurance, food, subscriptions, travel, savings, etc.). Write all these expenses down and total them.

This number is the minimum yearly income you need to make to sustain your life while supporting your ideal lifestyle.

STEP FOUR: Keep in mind

As you navigate the different seasons of life, your enough number may change. You will want to revisit and calculate your enough number at least once a year!

Determining your enough number is a clarifying exercise that allows you to see if you need to do something differently to reach your goals or if you can slow down and make room for rest or a creative project behind the scenes. 

In a recent conversation with my BFF Nikki Elledge Brown, I realized that I’ve been using this across how I share my book with the world and how I serve my clients. It’s a process that allows me to honor my capacity and energy in any season of my life.  

Defining “Enough” and Reflecting on She Builds’ First Year

This week, I’m sharing a behind-the-scenes peek of my book being out in the world for one year. In this Lead with Love podcast episode, you’ll hear a fun conversation with one of my closest friends Nikki Elledge Brown where I share the lessons I learned and what “enough” really means to me. 

Nikki is a mom of three known online for her practical teaching style and refreshingly honest reflections on the realities of parenthood and entrepreneurship. She's a speaker, teacher, author, and mentor who quickly built a name (+ highly profitable business) for herself by helping service-based business owners communicate with clarity and confidence through her first online program, A Course About Copy®.

Nikki launched the Naptime Empires® podcast (soon to be book!) for entrepreneurial moms chasing big dreams and tiny humans. You can find her most recent musings in her audio-note-style On Her Terms podcast or over at

What you'll hear (and don't want to miss!):

» How a co-working session with Nikki led to the recording of this episode and the intention we both have by sharing my book lessons and reflections 

» A few of the highlights from my first year of being a solo published author and how my goals and pace with this book differ from those of other authors 

» Why so many of us often overcomplicate and/or overcommit to things, and why it’s perfectly ok to say ‘no’

» The feedback I’m getting on what has resonated the most with people who read She Builds

» What I have done to establish a sustainable pace when bringing She Builds to the world and a closer look at my quarterly planning process that I share in the book

» A sneak peek at what’s on the horizon for me in 2024 and how I plan to grow the She Builds Collective, all while ensuring it remains a cozy and intimate space for everyone who joins 

You can find the full show notes from this episode over at

Check out the episode on Apple or Spotify (or wherever you listen to podcasts). As you’re listening, take a screenshot, share your favorite takeaway and tag me on Instagram and Facebook with #leadwithlovepodcast.

Warm hugs,

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