“Falling in Love with Failure” with Abby Walker

Have you ever questioned if it’s possible to build a profitable, successful business that brings you joy, freedom and peace without pushing, crushing, grinding? If so, then episode 147 of the Lead with Love podcast is for you.

In this episode, I get cozy with my friend and client Abby Walker, who I just adore to pieces.

Abby is the CEO of Vivian Lou, a multi-million dollar company dedicated to helping women look and feel better in high heels. She shares how she was fueled by passion when she leaped from a corporate career to googling her way to a path of entrepreneurship.

She’s also the author of Strap on a Pair – A Middle-Aged, Middle-Management, Middle-Class Mom's Quest for Something More, written to inspire anyone who feels trapped in the daily grind to take the first step—or the next step—toward finding their something more.

Her mission as the CEO of Vivian Lou is to empower women to wear heels 4x longer without pain so they can focus more on their dreams and less on their feet.

She's a wife and mom of two kiddos, loves the color red, uses words like Awesome, Amazing and Great and believes a great pair of shoes can change your perspective on everything.

Tune in and listen below:

What you'll hear (and don't want to miss!)

Click each timestamp to take you directly to that part of the episode. Happy listening!

Abby Lou Walker

Vivian Lou

Connect with Abby on Facebook!

Strap on a Pair by Abby Lou Walker

Big Magic by Elizabeth Gilbert


Key Quotes:

“Along my journey, I feel like I’ve fallen in love with the concept of failure, which has allowed me to grow and expand in so many different ways.” [6:23]

“I had lost all passion. I was going through the motions every single day, and it was just killing me inside” [12:05]

“I was fueled by passion. I look back at that time and I was not exhausted. I was so fueled by passion and excitement.” [15:25]

“Honestly I believe a pair of high heels can change a woman’s perspective on everything. I believe that is one of my truths.” [21:04]

“Trust your gut. If you are feeling a certain way, go for it.” [42:38]

“(With my book) I really wanted to give kind of a really raw and humorous look as to how I tackled entrepreneurship.” [56:52]

“I don’t do anything that sacrifices my peace and freedom. That is so much more important to me than any dollar amount.” [58:24]


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The Lead with Love podcast is hosted by Jadah Sellner (that's me!). I help entrepreneurs build their tribes with the online program, Build Your Challenge. I'm also an author, international keynote + TEDx speaker, poet, and creator of Love Over Metrics™, a Business Growth Incubator and Mastermind for women with big ambitions and even bigger hearts. #LeadWithLove

P.S.  FREE gift for you: Get the 5-Step Challenge Roadmap here, so you can grow your tribe in a fun + simple way.

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